SEO Audits

structureStructure

  • Titles – custom title for each page
  • Meta Description – custom catchy meta description to increase click through rate
  • Permalinks – seo friendly and easily readable permalink structure to match title tags and overall concept of the page
  • Crawl Errors – fixing all crawl errors
  • Broken Links – fixing broken links
  • Bread Crumbs – installation of bread crumbs for better client and search engine experience
  • Duplicate Content – of title tags, meta, and content fix
  • No-follow links – applying no-follow links if necessary
  • 404 page – custom 404 page

speedSpeed

  • Increase in Google Page Speed
  • Increase in Yahoo Page Speed
  • Images – compressing images for faster load and adding alt tags if necessary
  • Minifying CSS – compress and minify CSS for faster load
  • Minifying JS – minifying JavaScript for faster load
  • Server response time – reducing server response time
  • Caching – enabling browser caching
  • Overall increase on desktop, mobile, and tablets

installationInstallation

  • Google Webmaster Tools – installation and verification
  • Google Analytics – installation and verification
  • Sitemaps – installation and adding to Google Webmaster Tools
  • Schema.org – schema set up
  • Google Authorship and Publisher tags – proper installation and verification
  • Robots.txt and .htaccess – for crawling purposes and speed

testingOther

  • CTA – proper click to action buttons including specific colors and text
  • NAP – name, address and phone number added if necessary for fast and easy contact
  • Blog – integration for authority building and overall updates on the website

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